Those who are in the conveyancing business for a number of years must be fully aware of the challenges that they are facing in their business. Even the well established conveyancers are finding the going tough. Being successfully in their businesses cannot be taken for granted as it was a few years back. The levels of competition have increased quite significantly. On the other hand there are also other external factors that are impacting their business. The financial tsunami which struck the world ins 2008 has left behind a trail of disaster and even today many real estate businesses are facing the impact of the same. Added to this today’s customers are not the same as they were a few decades ago. They have changed when it comes to choosing products and services. They are ready to spend some time looking up the internet and other sources of information before deciding on the same.
Under such circumstances, the onus lies on conveyancers to find out ways and means by which they can improve their business keeping in mind increased competition, changing customer habits and preferences and also overcoming other unforeseen challenges. To make a beginning conveyancers have to realize that conveyancing at the end of the day is nothing but giving what the customer wants within a stipulated period of time. As service providers they should be able to find better ways to network more efficiently and build better relationships both with existing customers and also prospective ones.
They should understand the growing importance of internet and should make a beginning by having a website of their own if they have already not done it. The onus also lies on the entrepreneurs to find out ways and means by which traffic keeps on increasing to the website. They should understand the power of social media sites like Facebook, Twitter and Linkedin and become actively present in these sites. Last but not the least, they should also continue to focus on the time tested principles of timely delivery of services, perfect quality at all points in time and last but not the least offering their services to their customers at very affordable rates. Hence, it should be an intelligent mix of the new with the old.